Blackpool Football Club is delighted to announce TreadTracker.com as the new Principal Front of Shirt Sponsor for the 2024/25 home shirt.
A new business venture recently launched by successful local businessman Steve Richardson, TreadTracker.com uses app based technology to aid commercial vehicle fleet organisations. By harnessing their innovative technology, TreadTracker.com enables the efficient capture and storage of on-site tyre inspection data, revolutionising the way fleet inspection data is managed. The platform offers advanced capabilities for comprehensive reporting, ensuring that fleet management is more streamlined and effective than ever before. With TreadTracker.com, you can confidently stay ahead of tyre maintenance and ensure optimal performance across your fleet.
A loyal Blackpool supporter from a young age, Steve has enjoyed success in the commercial automotive sector previously, with both Direct Tyre Management and NRG Fleet Services, working closely with the Club for a number of years.
Set to be worn for the very first time by the squad in the pre-season fixture v Sunderland later this month, the new home strip will see the TreadTracker.com logo feature proudly on the front of all home shirts for the entirety of the 2024/25 campaign. Further details on the new home shirt will follow before the the fixture on 27 July.
On this new partnership, Steve Richardson said:
“We are absolutely delighted to be the main shirt sponsor for Blackpool FC's home kit for the 2024/25 season.
"As someone who was brought up in Blackpool, this partnership holds a special place in my heart. Our company is deeply rooted in the community, and we are committed to supporting and giving back to the place that shaped us. This sponsorship is not just a business venture, it's a celebration of our shared passion for the town and its beloved football club.
"We look forward to a fantastic season ahead and continuing to strengthen our community ties through this exciting collaboration."
Martin Booker, Commercial Manager at Blackpool Football Club said:
“We're delighted to welcome TreadTracker.com as Principal Sponsor for the home kit for the 2024/25 season.
"It’s yet another local business who want to invest into the Club and develop their brand presence across the UK. Steve and his family are longstanding Blackpool supporters who we know well as both season ticket holders and more recently boxholders. They have successfully developed businesses in the automotive industry from a Blackpool base, and have an underlying passion for the town and football club. That is exactly the type of business the Club wish to be associated with.
"We are excited to work with Steve and his team to launch this new business venture in the commercial vehicle fleet sector and the front of shirt sponsorship will give the new TreadTracker.com brand some high profile exposure on a local, regional and national scale for the upcoming season."
About Treadtracker.com
Visit the Treadtracker.com landing page for further information about the business.